This Just In
SAN ANTONIO, Tx. — Benjamin Rabe, event director at 360 Live Media is in San Antonio this weekend where his client, the Association for Healthcare Resource and Materials Management (AHRMM), is setting up for their annual conference. The temperatures will be 97-100 degrees. “We’ve added water stations and first aid. We’ve also adjusted dress code […]
CHICAGO — Freeman released the second part of its Freeman Trends Report, “Unpacking XLNC: The Future of Adult Learning at Conferences and Trade Shows,” focused on the learning component of the XLNC framework. One of the key findings from the report, which reflects a nearly balanced 50-50 response rate from trade show and conference […]
HILLSBOROUGH, NJ — Badge scans. Booth traffic. Business cards. For decades, those metrics defined trade show success. Today, they’re no longer enough. That shift reflects changing attendee expectations. According to Freeman research, attendees rank hands-on, interactive experiences as their preferred way to engage with exhibitors. “The trade show can’t be a one-off experience anymore,” Joe […]
RICHMOND, U.K. — Marie Browne joined RX’s ReedPop as Senior Vice President, Head of ReedPop. Browne will lead the organization’s U.S. business, working with teams across its portfolio to help its events flourish, strengthen relationships with creators, partners and exhibitors, and keep delivering unforgettable experiences for fans. Browne shared that one of ReedPop’s key differentiators is the […]
PORTLAND, Maine — Diversified expanded its leadership teams across its corporate operations and U.S. division. This is part of a broader strategy to accelerate growth, deepen digital innovation and maximize value to the professional communities it serves. Global Technology and Digital Office Diversified established a corporate Global Technology and Digital Office, led by David Kuntz, […]
CHICAGO — There was a time when junior employees wedged into middle seats on predawn flights could console themselves with a small but meaningful fantasy: The miles were theirs. The points — those tiny, glittering promises of future upgrades, lounge access and maybe a vacation — belonged to the employees. Now, the airlines have changed […]
ANAHEIM — The city of Anaheim released strong results of its performance in 2025, including welcoming a record 26.5 million visitors throughout the year and hosting major marquee events. The record-breaking year has been the result of the city investing in an “always-on” culture, providing visitors with a non-stop supply of experiences, events and entertainment. […]
In Events, Value Isn’t a Slogan — it’s the Job is a contributed article from Peter Lindsay, Chief Strategy Officer, RX Strategy can sound complicated. But a good strategy is just about defining clearly the few significant choices that you are making to seize an opportunity ahead of you. In this industry, our job is […]
ATLANTA — As FIFA World Cup fever is gripping the U.S., host cities and show organizers have gotten creative to keep events running smoothly. FAN EXPO Dallas and IntraLogisteX Dallas adjusted their spring and summer schedules because the Kay Bailey Hutchison Convention Center Dallas was transformed into the International Broadcast Centre for the 2026 FIFA World […]
CHICAGO — Trade Show Executive’s final 2026 Trailblazer spotlight is on Shannon Twombly, Senior Event Coordinator, Diversified. Twombly approaches her work with confidence, curiosity and maturity, and is a major proponent of modernization. In 2025, Diversified restructured its Clean Energy Events team, which required Twombly to take on new responsibilities and a higher level of […]
