CHICAGO — Every Friday in February 2026, we are highlighting an event technology from this month’s print Tech Trek. Our first spotlight is on Rozie Synopsis.
There’s no doubt that trade shows are a source of vital insights and conversations —whether they take place in an exhibitor’s booth or during an education session. Unfortunately, this content can be as ephemeral as it is valuable.
Rozie Synopsis — an AI-powered platform that captures, summarizes and distributes event insights — solves this problem by immediately generating recaps that show stakeholders can use in their own ways.
Enhancing Attendee Accessibility
When event sessions end, Rozie Synopsis not only provides digestible insights to help attendees remember what they learn, it also allows people to receive them in their preferred language — increasing accessibility to content and enhancing the value of a show for international audiences.
“The best part is this experience is multilingual,” Shreya Kothari Sawala, Head of Marketing at Rozie Synopsis, said. “For example, if a speaker is talking in English, but because there’s a global audience someone wants to read the insights in Spanish for better comprehension and accessibility, Rozie Synopsis makes it possible.”
Boosting Exhibitor ROI
At times, it can be hard for exhibitors to truly measure the ROI of their participation in an event. And when they’re in their booth with potential customers, they often don’t get to enjoy the content they want to engage with. Rozie Synopsis solves both of these problems. The platform has functionality that allows exhibitors to record conversations in their booth, facilitating post-show follow-up.
Also, session summaries can further help companies do business — increasing the return on their sponsorship investment.
“One exhibitor told us a speaker at a show was a potential client, so he wanted to attend their sessions and strike up a relevant conversation,” Sawala said. “He got stuck in the booth and couldn’t attend that session, so he pulled out the live summary from Rozie Synopsis, saw the key points and structured his discussion around them. He was actually able to have a contextual discussion with his potential lead even though he couldn’t attend that session during the event.”
Building Speaker Brands
For speakers, Rozie Synopsis can be used to look back and analyze the success of sessions they’ve done, while looking ahead at how speaking engagements will strengthen their brand.
“Speakers put a lot of effort into preparing their presentations, so these summaries actually help them know if their sessions landed the way they wanted them to with the audience. Also, a lot of speakers want to develop their own personal brand, so the reports generated after an event help them share presentations on their social media platforms and websites.”
Customizing Show Insights
Since shows in different industries have their own language, Rozie Synopsis is programmed to learn the relevant jargon that event stakeholders understand. In addition, the platform can be customized with a show’s branding and unique institutional content, so the insights produced are consistent with its history and what makes it special to audiences.
“Some events go with standard templates and their branding. Other events require us to have things a bit more customized and we’re open to that,” said Sawala. “We customize things for shows per their brand guidelines and internal requests, and we’re pretty flexible in that regard.”
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