Washington, DC—With headlines that say “Farewell” and “A New Chapter,” NCTA- The Internet & Television Association recently announced that it is out with the old and in with the new.
Last week, NCTA introduced its new brand, but this week, the organization announced that it is pulling the plug on INTX, its annual cable-television industry trade show after 65 years.
“NCTA and our board of directors have made a decision to sunset our annual industry trade show, INTX,” says Michael Powell, NCTA’s CEO and former Chairman of the FCC.
“We are now exploring new and better ways to tell our story, to gather our community, to advance our growth and present our vision for the future. We believe large trade show floors, dotted with exhibit booths and stilted schedules have become an anachronism. Contemporary venues emphasize conversation, dialog and more intimate opportunities to explore and interact with technology. Ending INTX gives us a clean slate and we are excited to explore presenting our industry in new and different ways.”
INTX has been a fixture of NCTA. On its website, there are photos A-list attending celebrities including Michael Jackson, Anderson Cooper, Oprah Winfrey and Rev. Jesse Jackson Sr., Ted Turner and Al Gore.
Reach Michael Powell at (202) 222-2300 or mpowell@ncta.com
