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John Riddle: Former Baseball Player Covers All the Bases


John Riddle, president of Riddle & Associates, brings a diverse background to his Atlanta, GA trade show management company. John began his career playing professional baseball for six years in the Baltimore Orioles and the Chicago White Sox organizations. He also was named to two All-American teams as a collegiate player. After retiring from baseball, he moved to the Atlanta Braves front office to run the Atlanta Fulton County Stadium. This segued into the general manager position at the Atlanta Convention and Visitors Bureau, and from there into his own operation, Riddle & Associates.

John was once dubbed “Atlanta’s Smallest Conglomerate” for his far-reaching portfolio that encompassed rodeo production, cattle breeding, retail stores, temporary seating and trade show support. However, in 1987, he abandoned that moniker and focused solely on exhibitions and events, ultimately producing one of America’s largest trade shows: the biennial Clean Show, sponsored by six national textile-care associations.

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