NEW YORK — The U.S. glamping market is expected to reach more than $1.3 billion by 2029, according to Arizton Research — and Emerald is now leading the way with the acquisition of the industry’s main trade show. Glamping Show Americas (GSA) will take place Oct. 1-2, 2024, at the Arapahoe County Fairgrounds in Aurora, Colo.
According to GSA show Co-founder David Korse, who will continue to be involved in the event, this year’s event will follow the same formula, with a combination of conference and indoor/outdoor expo.
“The luxury camping and outdoor hospitality industry is ripe for growth,” said Jessica Kirchner, Brand Leader for Emerald. “Live event experiences like those at Glamping Show Americas are the foundation of the learning, connections and product innovation necessary to stimulate growth in emerging sectors. I can’t wait to work alongside the dedicated Glamping Show Americas team to enhance the greatest gathering of the glamping community in 2025 and beyond.”
The education kicks off with the second annual Glamping Americas State of the Industry Report. Session topics range from how to attract guests and increase revenue using the power of AI to glamping food and beverage ideas. The trade show will showcase the industry’s most innovative products, from glamping tents and wagons to sustainable products. Other features include the American Glamping Association’s announcement of its 2024 Glamping Award winners in the categories of operators, manufacturers, innovators, members and sustainability.
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Last year’s show attracted 1,600 visitors, according to the show prospectus. “Glamping Show Americas has been a cornerstone of the industry for six years,” Korse said. “Renowned for attracting the most prominent names and brands, the conference offers attendees the opportunity to explore glamping business basics, how to secure funding, sourcing structures and amenities, market trends and more.”
The show is now part of Emerald’s sports and outdoor portfolio, which also includes Outdoor Retailer, Surf Expo, Shop Eat Surf and the Overland Expo series of events and content channels.
“We are thrilled about the future of the show as part of Emerald’s Connections business under the sports and outdoor portfolio,” said Korse. “The combination of Emerald’s outdoor industry experience, their resources, and their reputation for producing value for the communities they serve represent a bright future for Glamping Show Americas.”
“The incredible growth of glamping is fueled by several key factors. There’s a rising demand for unique and luxurious experiences among travelers seeking a blend of outdoor adventure and upscale amenities,” said Kirchner. “This is coupled with a growing preference for eco-friendly and sustainable tourism options, as modern travelers are increasingly conscious of their environmental impact. Glamping also aligns with the broader trend of experiential travel, where people want more than just a place to stay—they seek activities that connect them with nature and local cultures.
“As the only event in the Americas focused exclusively on the luxury camping business, The Glamping Show Americas plays a crucial role in shaping the future of this market. This partnership reflects Emerald’s vision to expand its footprint in the outdoor industry and highlights the increasing popularity of glamping, positioning Emerald at the forefront of this vibrant and rapidly growing market segment.”
Reach David Korse at David@glampingshow.us
