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Marketplace Events Expands Holiday Show Roster

Hil Anderson
, Senior Editor
January 31, 2018
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CLEVELAND Marketplace Events announced the launch of another batch of new consumer shows, including four catering to the Christmas gift market in the Midwest.

The five fledgling events also include a new home show in Ohio. The launches will all take place in the next 12 months and will expand Marketplace’s total portfolio to 61 shows held in 28 metropolitan markets in the U.S. and Canada.

“This announcement is further confirmation of our belief that home and holiday shows are a fertile market,” said CEO Tom Baugh. “The traits that make us a successful home show producer have translated really well to the holiday show business.”

The new holiday shows are all scheduled to debut in November 2018 and include: Milwaukee Holiday Boutique, Nov. 2-4, at the Wisconsin State Fair Park; Columbus Holiday Boutique, Nov. 2-4, at the Greater Columbus Convention Center; Detroit Holiday Boutique, Nov. 30-Dec. 2, at the Suburban Collection Showplace in Novi; and the Mystic Lake Holiday Boutique, Nov. 2-4, at the Mystic Lake Center, 25 miles outside Minneapolis-Saint Paul. Marketplace also produces the Minneapolis Holiday boutique the following week.

Columbus is also the venue for Marketplace’s new home show, which launches at the convention center in January 2019.

Marketplace has been aggressively expanding its consumer shows for the past few years, particularly in 2016 when it acquired nine events and launched another six. Last year, the Cleveland-based company picked up the Cincinnati Home & Garden Show from Hart Productions.

Marketplace itself was acquired in 2016 by the equity firm Sentinel Capital Partners. The deal was struck a few months after Marketplace sold its American International Motorcycle Expo trade show to the Motorcycle Industry Council.

Reach Tom Baugh at (888) 248-9751 or tom@marketplaceevents.com.

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